Spanning almost four decades of rich experience in the Indian automobile industry, A Ramasubramanian or ARS as he is fondly called, spearheads business at Asia Motor Works (AMW). Currently President at AMW, ARS guides the overall performance and growth of the organisation in an ever-changing volatile Heavy Commercial Vehicle (HCV) segment.
Beginning work in 1975 with Telco (now Tata Motors), he fuelled his interest in Research & Development and orchestrated the development of the first indigenously developed Banjo axle. He was also in-charge for transmission development for all Tata trucks. After a six-year stint with Telco, he moved to Axles India and then joined Eicher as Head Group ERC. He became Director-Technical and Chief of Product Development (1993-2003) at Eicher Motors and Group Head for Product Development for the entire Eicher Group of Companies. In 2003, he took over as CEO of Eicher Tractors and in April 2006 as CEO of Eicher Motors (Commercial Vehicle Unit).
Joining AMW in 2009, ARS has drawn on his rich technical expertise to drive the development of new commercial vehicle models at the company. These include the new generation of AMW trucks and luxury bus model that were displayed at the Auto Expo 2012. ARS has also played a key role in the growth and development of the company into the third largest heavy commercial vehicle manufacturer in India.
A member of SAE, ASM and Indian Institute of Metals, and a qualified CFA, ARS has also published several technical papers in SAE since 1985 and holds several engineering patents.