Sunil Tiku joined Terex Equipment (TEPL) in March 2012 as Senior Director Sales and Marketing and is responsible for delivering on Terex´s sales strategy for India and SAARC and ASEAN countries. Prior to his assignment at Terex, Tiku has held positions of increasing responsibility with JCB India Ltd. His last position at JCB India was of Vice President, Sales and Marketing.
Tiku is one of the most respected construction equipment professionals in India who has had the privilege and opportunity to work in all regions of the country from western states to far corners of North-East India and from Jammu & Kashmir to down south in Kerala. He is among the elite group of professionals who have witnessed the backhoe industry grow from ground upwards. He has played a key role and has directly taken part in retail sales boom of backhoe loaders from an annual sales volume of 150 units in 1989 to 27,000 units in 2012.
Tiku holds a BSc (Engg) Degree from Delhi College of Engineering (Delhi University).