Shell Lubricants has retained its global market leading position in 2015 with 11.6 per cent market share, according to Kline & Company´s Global Lubricants Industry: Market Analysis and Assessment 2016 report. This is the tenth consecutive year that Shell Lubricants has been named the number one global lubricants supplier.
Product sales estimates by Kline & Company indicate that Shell sold between 4,400 - 4,600 kilotonnes of finished lubricants in 2015 - 36 per cent in consumer automotive, 34 per cent in industrial and 30 per cent in commercial automotive sectors. John Abbott, Shell Downstream Director, said, ´In an environment where competition continues to be tough, this is a tremendous achievement for the Shell Lubricants business. Our success has been underpinned by our customer-focused approach, continuous product innovation, advanced technical services offer and a strong team. We have also consistently invested in upgrading and growing our world-class supply chain, to align with demand in emerging markets. Our future focus will continue to build on close customer and industry collaborations. These will deliver innovative and integrated product and service solutions to meet changing customer needs and opportunities that the energy transition brings.´