"We have a wide range of products like core drilling, reverse circulation drilling, pole drilling, blast hole drilling and roof bolt drilling," says TT Paranthaman, Managing Director, PRD Rigs India, in a chat with Equipment India. Excerpts from the interview.Could you tell us how drilling technology has evolved over the period of ten 10 years?During the past ten years, the mining industry had gone through big change, to cope with the demand we have developed new models of core drilling, reverse circulation drilling rigs, roof bolt drilling and piling rigs. We use the best technology, which is at par with international standards since we have a technical support from our Australian counterpart. With machines of high standards, we are able to supply the rigs to various other countries across the globe. A lot of Indian companies now starting operations across the world are very comfortable buying the rigs from PRD.How do you look at the growth potential today?Currently we have 20 per cent market share in the mining sector, and 50 per cent market share in the water well sector. We are positive about a hundred per cent growth in the mining sector with the inclusion of new models or rigs.What was the performance of PRD in the last two quarters and how do you expect to end this fiscal?We have achieved a Rs 35 crore turnover up to September 2011. We expect to end the year with a group turnover over Rs 80 crore.Tell us about the core competencies of PRD Rigs.The core competence of PRD Rigs is its wide range of latest products to suit the trends in the domestic and international market, with the highest standards of quality.What are the products offered by PRD?We have a wide range of products like core drilling, reverse circulation drilling, pole drilling, blast hole drilling and roof bolt drilling. Last year, we manufactured 25 core drilling rigs and five reverse circulation drilling rigs, 20 blast hole rigs, five geotechnical rigs, 20 mini piling rigs, apart from our 90 water well rigs. We anticipate good growth in all the sectors.What is the rental scenario regarding drills for the mining segment?Normally rentals were done by foreign companies, which was proving to be very expensive; with the development of such rigs in India, the rental concept is slowly being wiped out of the mining sector and clients are buying their own rigs. PRD do not rent rigs.How do you look at the competition, both from the unorganised sector and also from organised players?Competition from unorganised sectors is always there and is unavoidable, whereas competition from organised sectors is very healthy and keeps us on the move to compete with big companies, thus giving us opportunities to explore the new trends in the market.What is the investment made by PRD so far?We have invested about Rs 15 crore on land, building and machinery for the new factory set up in the Special Economic Zone, Perundurai, and Rs two core invested on the new factory dedicated to manufacture small blast hole rigs at Tiruchengode.What are the new products that have been launched in 2010-11?The new products launched are the PRD 1200 gold core drilling rig, the 500 geotech rig and the roof bolt drilling rig. We are coming up with a new mid- sized piling rig.Tell us about the initiatives taken to augment the sales and service network, and training for operators.We are seeking new partners in various parts of the globe, apart from our own factory/ service centres in Ghana and Kenya. We have engaged professional organisations to train our mangers, supervisor and workers on a regular basis.What is the percentage of revenue that comes from exports?The export potential is very huge, we have been seeking new partners in various parts of the world and are participating in all major exhibitions and conferences in the world, mainly focusing in Africa which we see as the hub for all mining activity for the next 50 years. 80 per cent of the revenues come from exports.