Tata Motors' Commercial Vehicle Division recently launched the new intermediate and light commercial vehicle (ILCV) range of trucks christened ' Ultra ', which offers superior technology and design that ensures lowest total cost of ownership through higher uptime because of increased driver comfort, superior aggregates and customised requirements.
The new Tata Ultra range of trucks will come in several variants with payload capacity between 5 and 15 tonne. The Ultra range comes packed with new generation aggregates like the reliable Tata engine, gearbox and clutch and pioneering driver-centric features like disc brakes, radial tyres, spacious world-class cabin, suspended seats, HVAC option. The Tata Ultra truck comes with the strongest chassis in its class with bolted design for increased modularity. The range is equipped with disc brakes for increased safety and tubeless radial tyres (an industry first) for increased fuel efficiency, besides better road grip and gradual deflation in the event of puncture.
Ravi Pisharody, Executive Director, Commercial Vehicles Business Unit, Tata Motors said, “With stylish, futuristic and smart utility features, the Tata Ultra, has been designed to fast track the consumer's business growth and deliver a reliable, safe, comfortable, vehicle with superior performance. The Tata Ultra is a result of extensive feedback from customers and an immersive study into the lives of drivers to understand their expectations from their vehicles in the ILCV segment. Keeping in mind the changing needs of customers and changing technology, we have once again taken the pioneering step in India's commercial vehicle industry by launching the Tata Ultra range of trucks." Pisharody added, “At Tata Motors, the core philosophy behind the launch of every new vehicle is an endeavor to modernise the Indian commercial vehicle industry.”
The Tata Ultra 812 and Tata Ultra 912 are the first two models from the Ultra range which will be available across all authorised Tata Motors commercial vehicle dealerships, starting from Rs. 10.53 Lakhs, ex-showroom Chennai for Tata v 812 and from Rs. 10.94 Lakhs, ex-showroom Chennai, for Tata Ultra 912. The Ultra variants will be available in four colours - Sardinia red, Arctic white, Arizona blue and yellow.